Statement of need
Aborigines are among the indigenous groups in Australia and are believed to be among the first people to move from Africa. Nevertheless, their current population is about 400, 000 which represents about 3% of the total Australian population (Insider guides, 2018).Regardless, this population forms is an attraction to tourists because of the close connection with their culture. It is believed that the laws and culture of Australia have been based on the culture of this indigenous groups.
Nevertheless, there are numerous challenges facing the community as an attraction to tourists. The stakeholders that are involved in this case are the aborigines, the government, the travel agencies and the general population of Australia. Nevertheless, some of the characteristics that make the community an attraction for tourists include the Dreamliner culture, didgeridoo, art and storytelling among others (Insider guides, 2018).
Shortage of Infrastructure
The aboriginal culture has been spread all over Australia but the failure by marketing agencies to emphasize this may lead to a shortage of visitors in some of the regions. As a matter of fact, there is a campaign geared towards ensuring that tourists visit the country because of the culture-rich heritage. It is known as the tourism Australia indigenous campaign (Kershner, 2018). The shortcoming of this campaign is that it emphasizes only two regions. As a matter of fact, these two regions are located in the Northern Territory and are north Queensland and Sydney (Koster, et al., 2015).
Failure emphasizing the need to travel the whole country leads to a shortage of tourists which may mean lesser revenue generation. However, this may also be due to a shortage of infrastructure used for booking (Kutzner, et al., 2009). The infrastructure ought to be different since the target group is the experienced traveler. These are groups that look for a unique experience such as spiritual healing.
There are numerous internet based services that can be used to describe the desirable travel destinations but failure to consider the whole country is a major drawback. Furthermore, these applications should consider both the local tourists as well as the international tourists. Emphasis has been placed at the foot of international tourists (Ryan & Huyton, 2000) not considering that the local tourist is also interested in the native culture
As per a research conducted by indigenous tourism and Griffith and Queensland universities, there is an increase in the demand for indigenous tourism but the emphasis on some regions may have a bad effect on the whole tourism sector. The indigenous operators have continued to make the Northern regions more appealing to the tourists and as a matter of fact, tourist’s tend to believe that all indigenous tourism is only available in the in these regions (Butler, 2007)..
Moreover, these marketing strategies fail to indicate regions where tourists can get an indigenous experience at a reasonable price. All this emanates from the fact that most tourists are unwilling to pay the price for an indigenous experience while others will require that the payment options be diversified. As per the year 2015, there were about 3.5 million visitors but only 1.3 million visited New South Wales (McLennan, 2016). New South Wales is home to about 73% of the Aboriginal people (Altaman, 2004). Most people cited the unavailability of proper infrastructure and directions to enable the exploration of these sites.
Focus on the Aboriginal people
Many indigenous cultures are often marginalized on aspects such as politics, social, and economics (Siasoco, 2018). This is because of their unique nature which limits the interaction with the mainstream groups. These mainstream groups may consider the aboriginal communities as either backward or inferior and as such, not much consideration is taken regarding their opinions (Ryan & Huyton, 2002). Moreover, this may lead to a violation of their rights and lead to a disgruntled culture. Taking their opinions regarding the tourist’s visit plays a fundamental role in assuring that there is no breach in the culture.
Other instances may lead to a no benefit return to these communities regardless of their input to the tourism sector. In other instances, artifacts by these aboriginal communities may be sold at a very cheap price by the middlemen and even produced in factories (Tourism western Australia, 2006). In essence, there is an undermining factor that may make these communities resent towards the visiting tourists. Moreover, this may also lead to a shortage of adequate transfer of culture.
Tourism can be a source of conflict between the visiting groups and the natives. This is mainly due to the effect of a changing environment, particularly where the numbers of tourists become many and frequent (craik, 2002)t. An increase in the number of visitors, coupled with a shortage of dwelling infrastructure, can lead to a change in the native community land into a tourist habitation.
Nevertheless, this is mainly because of the failure to underpin tourism development with sustainable development (Shepherd, 2002). The policy should form the core of the development and implementation of this form of tourism. In essence, there should be a development that ensures that there is economic well-being of these indigenous communities as well as there is cultural conservation of the landscape. Moreover, the environment should be conserved as per the principles of sustainable development. (Historic England, 2008). However, the core of this sustainable approach to tourists’ development is that the tourists should serve as the backbone of the community and should enhance the various dimensions of these indigenous people. In this respect, the dimensions that should be considered by these tourists upon the visit should be culture, the identity of the people and the social perspective (Ryan & Huyton, 2000). Nevertheless, it should consider that these people are remotely located and far from the developing and technological populations.
Conflict resulting from ethics
The two indigenous communities of Australia are the aboriginal and the Torres Strait Islander people (Satour, 2015). These communities may be used to enhance the cultural competence of the other communities within Australia through the tourist visits. Some of the most attractive attractions of the Aboriginal people include the Flinder ranges that are located in the southern part of Australia, the Ku-ring-gai chase national parks and Uluru walking tours (Redmond, 2002).
However, some of these locations are sacred to these communities and there is a restriction. One such restriction was the rights legislation in 1985 (Desbiolles, 2017).Following the legislation, tourists were warned not to climb Uluru since the place was sacred. Nevertheless, climbing was not banned which may be a violation of their rights.
The scope of the proposed plan
Considering the amount of revenue generated from the sector and the job creation potential, remedies need to be developed that ensure that the aboriginal tourist sector is well developed. Furthermore, there should be a reduction in the conflict between the aboriginal communities and the tourists. As such, some of the policies that may be used can be based on the following principles.
Sustainable development considers the needs of the present without affecting the nature of the resource. This enables the resource to remain intact and will be available for the future generations. Considering the extent to which the tourists are encroaching into these aboriginal lands, without proper implementation, the culture might be overwhelmed.
Tourists are encouraged to ensure that they maintain the ecology, the land, the culture and the general environment in a state that it was prior to the visit. Furthermore, these tourists should ensure that the social identity of the communities is maintained.
The opinion of the Aboriginal communities
It has been understood that technological generation tends to consider these aboriginal communities as backward and inferior. As such not much consideration is taken regarding their opinion. These opinions are usually on the conservation of their ancestral land as well as the factors that seem to perturb them.
Taking these opinions into consideration by forming a small group may enhance the social interaction between the Aboriginal communities and the tourists. The policies will conserve their dignity as decision makers (Mason, 2004).
Moreover, these policies should protect them from exploitation by middlemen who are out to make a profit at their expense. These middlemen buy the artifacts at a very low price and go on to make exorbitant profits. This undermines the culture. As such, ensuring that these communities are in the decision-making process will reduce this brutal act of overexploitation.
Policies on infrastructure
As indicated, the systems that are used to direct the tourists into the best sites for engaging with the aborigines still needs work. This system should provide information to the local as well as the international tourists guiding them into the best places to visit. The infrastructure has focused on the northern parts of the country with most tourists believing that aboriginals are only located in these parts.
Moreover, the shortage of tourists may be attributed to lack of information. Tour guides and travel agents come in handy in this aspect and should ensure that these tourists find the services they require (Peters & Williams, 2008). Catering to the needs of the tourists will have an impact on directing tourists to locations of preference and to the services that they wish.
Policies on conflict resolution
As indicated, reconciliation between the aborigines’ and the non –indigenous tourists is only enhanced through cultural leaning (Desbiolles, 2017). However, there are some instances where a conflict of interest may arise between these two types of communities. The Uluru is a case of the difficulty in conflict resolution.
There was a request to prevent the non-indigenous people from climbing Uluru but it was neglected. However, there has been a steady decrease in the number of people who climb this rock. Nevertheless, there is a policy that has been developed to ensure the complete elimination of people who climb the rock. This is known as the 2010-20 management plan (McLennan, 2016). Considering another issue that may arise, there needs to be a proper framework for reconciliation between the aboriginals and other groups.
The stakeholders involved in this case are the Aboriginal representatives, government agencies, travel agents and a tourist representative. Nevertheless, the tourist and the Aboriginal groups outline the demands while the other groups will be involved in management and execution.
To begin with. All the stakeholders will be involved in an opinion and request session. Nevertheless, the opinions will be from the Aboriginal representatives while the request will be from the tourism representative. The tourist represents the demand while the Aboriginal representative represents the supply. Determining the types of specifications that tourists want helps in implementation of guidance infrastructure,
Following the demands and opinions, the government agencies and the travel agents will need to identify strategies that can be used to ensure that these demands are attained. System implementation and a policy framework form the core of this implementation. The system will be important in meeting the demands of first-time travelers.
Finally, there will need to be an assessment criteria for the policies. This will present an opportunity to review the effectiveness and provide a room for improvement. Regardless, the underpinning principle is the formation of a guidance system that considers the number of aborigines available in each location, their opinions, the culture present and the requirements of the tourist.
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