Introduction

Emirates Airlines was founded in 1985 after Gulf Air reduced its flight services to Dubai. The company received the blessings of Dubai Royal family, who also provided it with two used airplanes. Emirates Airlines is a subsidiary of Emirates Group. …………………………..

Organization’s Current Business and Operations

Business Performance

The Emirates Airlines Group made a profit of AED 2.5 billion (US$670 million) in the 2016-2017 financial year. The Group’s revenue …………………………….
 

Location Served

Emirates Airlines has a global presence in almost all the countries in the world. As of mid-2017, the company operated in 141 ………………..

Current Market Strategy

Emirates Airlines has established various strategies that will enable it to expand its operations in multiple regions in the world………….

PESTLE Analysis

A PESTEL analysis of Emirates Airlines will show the macro-environment of the company and how it affects its marketing and operations…………………..

Politics

The political situations of a country influence how businesses in their jurisdictions operate, Emirates Airlines is not an exception……………….

Economic

Just like any other business, the Emirates Airlines is directly affected by its business environment. Currently, the rise in oil prices has increased the operating costs of the company. This situation has been aggravated by the rapid shifts in fuel prices,……………………..

Social

The global population is increasing at a high rate. Currently, the world population has increased to over seven billion. …………….

Technology

Technology has played a great role in the success of the Emirates Airline. Notably, the company has implemented technologies ………………………..
Environment
Emirates Airlines has continued to play a major role in the safeguard of the environment. Currently, the company has adopted ……………….

Legal

The Emirates Airlines operates its business within legal confines. It observes both the local laws of the United Arab Emirates a…………………………

Porter 5 Forces

Competitive Rivalry

The main competition that the Emirates Airlines faces is from Etihad Airways and Qatar Airways. Currently, these three compani……………………

Supplier Power

The Emirates Airlines has a small supplier power. Although the aviation industry is very competitive, the main products……………….

Buyer Power

Emirates Airways has a significantly huge buyer power. The company is one of the largest in the aviation industry, and it has been en……………………..

Threat of Substitution

There is little threat of substitution of the air transport service offered by Emirates Airlines. Typically, air transport is offered ……………….

Threat of New Entry

Emirates Airlines has no threat of new entry. In the aviation air transport business, the startup capital is very high, for many……………….
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